Mountain Wellness

Brief

Located in the heart of the Blue Ridge mountains in North Carolina, Mountain Wellness & PT offers Physical Therapy to the growing community of active and outdoor enthusiasts. Charlotte Walters has helped cultivate a strong community in Black Mountain around activities and the love for the outdoors. We used the 7 Sisters Peaks as inspiration for the new Identity to help capture the stunning scenery.

Services

Brand Strategy
Brand Identity
Website
Graphic Design

Contributors

Keghan Crossland

Kegan Sovay

Appalachia Roots

A major driving force of the project was to take the audience Mountain Wellness speaks too, and create an identity system that spoke to their activities. The result was a collection of smaller mountains, that when fit together create a similar mountain range of the black mountains in North Carolina.
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Photography

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